CONTENT BY

Sarah Marzano

6 out of 42 Results

US Commerce Media Forecast 2025

Report by Sarah Marzano

| Feb 14, 2025

Retailers Cede Share as Emerging Verticals Find Their Footing

Behind the Numbers Special Edition: Creator Economy Trends 2025 Keynote

Audio by Sarah Marzano,

Marcus Johnson,

and Jasmine Enberg

| Feb 13, 2025

Reimagining Retail: Why Sam’s Club is Our Must-Visit Store and What Sets It Apart from Other Warehouse Clubs

Audio by Sarah Marzano,

Marcus Johnson,

Sara Lebow,

and Zak Stambor

| Feb 12, 2025

Advertisers have reasons for taking retail media measurement into their own hands

Article by Sarah Marzano

| Jan 10, 2025

The State of Measurement in Retail Media

Report by Sarah Marzano

| Jan 8, 2025

Why Standardization May Not Be a Silver Bullet for Solving Retail Media’s Measurement Problem

Retail Media Networks: Ad Buyer Perceptions

Report by Sarah Marzano

| Dec 3, 2024

How RMNs Measure Up to Ad Buyer Expectations

CONTENT BY
Sarah Marzano
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Sarah Marzano
Sarah Marzano is a Principal Analyst covering retail and ecommerce at EMARKETER. Her coverage areas... More
Sarah Marzano is a Principal Analyst covering retail and ecommerce at EMARKETER. Her coverage areas include retail media, seasonal and holiday shopping, and the impact of consumer facing technology on the retail landscape.
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